12 Spending Schemes We Fall For消費者應注意的12個陷阱

http://shine.yahoo.com/event/financiallyfit/12-spending-schemes-we-fall-for-2029497/

By Mary Hunt

1. The Tactic: Beautiful Ambience 策略：美麗舒適的氛圍環境使你流連忘返

2. The Tactic: Colored Walls 策略：使用特別顏色的牆

3. The Tactic: Carpeting 策略：巧妙地利用地毯引導你循指定的路線在店內走動

4. The Tactic: Strategically Placed Merchandise 策略：戰略地展示商品

5. The Tactic: Easy Access 策略：近在咫尺方便拿取

6. The Tactic: Spacious Shopping Carts 策略：寬敞的購物車

7. The Tactic: Shrinking Products 策略:價格一樣,但購買的單位縮水 (即每單位已加價)

8. The Tactic: The Food Court 策略:設立美食廣場

9. The Tactic: Milk In the Back. 策略:必需的牛奶放在商店的後面(迫使你要去店內多多走動,刺激你的購買慾)

10. The Tactic: Cosmetics Near Shoes 策略：化妝品接近鞋的範圍

11. The Tactic: Helpful Salespeople 策略：樂意幫助的銷售人員

12. The Tactic: Clever Wording 策略：聰明的措辭-例如“特價”或“熱賣！”